The following table offers a summary of what might be expected in terms
of the time and steps required in developing and implementing an MSO after
a commitment has been received from interested parties.
|
Time
|
Activity
|
Comments
|
| Week One |
Health system commitment.
Advertisement for positions.
Preliminary announcement to medical
staff.
|
Consulting group provides staff for assistance or practice support. |
| Week Two |
Physician liaison staff consulted
regarding role definition.
Physical space is committed.
Phone, stationery and office incidentals
contracted or purchased.
Hospital\consulting group joint venture
contracts developed. Contracts are executed.
|
Liaison staff and consultants map
out strategy for specific services.
Protocols developed for practice assistance
and practice evaluation.
Target practices identified.
|
| Week three |
A corporation is formed, the office
becomes functional, banking and financial functions are defined.
Definitive material forwarded to the
medical staff.
Interviews for permanent positions
begin.
Interviews (recruiting) begin for
the target practitioners.
|
Plan completed for hospital based
liaison office, medical staff recruiting, MSO interrelationship.
Protocols and standards in place for
practice support functions.
Hospital\MSO communication processes
defined.
Contracts (hospital\MSO) under review.
Initial reception functions maintained
by the consultative group.
|
| Week four |
Offers are made to one FTE consultant
and one FTE technical-clerical staff person.
Analysis begins on transition of captive
billing functions (hospital based groups and clinics).
Contracts are signed with the consultative
group and a line of credit is established for initial operations.
Contract form development begins for
the customer base; i.e. the target practices.
|
Consulting staff review the target
practices to test the protocols for intake and the practice review
and intake process.
The initial target practices are reviewed
and recommendations are available for review by the MSO steering
committee (hospital administrative representatives and consultants).
A formal organization chart is ready
for the review of the initial medical staff representatives on the
physician advisory panel.
|
| Week five |
Commitment is made to the target practices,
the physician advisory panel is formed. Business plans are developed
for each participating practitioner.
Planning for general medical staff
educational programs is initiated with the hospital based physician
liaison office.
Computer system RFP is developed for
the billing and hospital communication linkage. RFP's distributed
to the potential vendors.
|
Initial meeting of the physician advisory
group is held. General governance issues are discussed.
Hospital steering committee meets
to review initial business plan, medical staff response, composition
of target practice group.
If the steering committee endorsement
is forthcoming, the project is launched. This is a key stage in
the commitment and development process and it is potentially an
irreversible step.
|
| Week six |
Contracts are signed with the target
practices. The physician advisory board is formally appointed.
First consultative FTE starts, technical-clerical
staff starts. Orientation begins using the target practice information
as a base of reference.
|
The MSO is in business.
Technical-clerical, reception functions
are turned over to the on site staff.
Orientation of consultative staff
begins.
|
| Week seven |
Target practices are integrated into
a co-op structure with management functions performed by the MSO
staff (back up by the consulting group).
Practice personnel are informed of
the changes, and they are evaluated relative to their possible contribution
to the MSO generally and the specific practices.
Reorganization (after evaluation)
of billing, registration, collection, purchasing functions is initiated.
Timeline is developed for the incorporation
of the hospital based billing activity into the MSO.
|
Orientation continues on all levels.
The physician advisory panel becomes
more active in monitoring activities and proposed solutions. Essentially,
they are used for the creation of support and the development of
consensus.
The steering committee continues to
meet, primarily to assure the MSO is operating in support of the
hospital's overall medical staff development goals.
|
| Week eight |
Computer RFP's are received, reviewed
and site visits are scheduled, if necessary.
Contract purchasing processes are
integrated into the client practices.
Follow-up material is distributed
to the medical staff stressing (hopefully) the initial success of
the pilot activity and announcing new "products" for individual
practice involvement. These might include educational seminars,
practice analysis services, compliance review services (CLIA, OSHA,
etc.).
|
Orientation continues.
At this stage, initial integration
of the practices is taking place with the emphasis on the service
quality to the charter members. The committee structure is continuing
to develop and "practice" decisions are being made at
the physician advisory panel level so that the doctors can gain
a comfort level with the process and the new relationships which
are being formed.
|
| Week nine |
Additional technical-clerical position
is started.
Contract is awarded to a computer
vendor. Planning process initiated to reorganize billing, collection
processes into one integrated system.
A personnel audit is conducted to
determine the feasibility of reorganizing certain elements of the
practice staff into the MSO. This might start with billing and collection
and eventually could include all practice staff.
Practice bookkeeping, financial reporting
functions, internal controls, registration, record keeping and charge
slip functions are in the process of review and standardization.
|
Orientation of all parties continues.
Emphasis begins to shift from the
target physician group (assuming there is high satisfaction) to
a group which might comprise the next tier of service.
The physician advisory panel should
now be concentrating on cost savings related to staff coordination
and internal practice cost efficiencies.
|
| Week ten |
Contract finalized with the computer
vendor. Formal commitment, contract execution.
Collection processes are centralized.
If possible, other central coordination is attempted such as payroll,
electronic claims transmittal, account reconciliation, claims follow
up, etc.
Exploration can begin on such issues
as medical malpractice coverage, benefits redesign, pension reorganization,
etc.
|
Vendor groups might be incorporated
at this stage after a "make or buy" analysis is completed
to determine the feasibility of developing core services. At this
stage, there would be sufficient critical mass to assure favorable
customer status for most services.
Boards continue to meet. Orientation
and consolidation continues. By this time, some staff cross training
(practice to practice) should have occurred, at least on a limited
basis.
|
| Week eleven |
Additional consultative staff member
is added.
Each practice is now ready to develop
a plan for growth, expansion (or consolidation). This planning process
is initiated by the consulting staff and individual doctors.
Practice processes are retooled to
accommodate the computer conversion. Existing equipment is evaluated
for conversion or disposal. Specific timelines are developed for
each practice to be incorporated into the new system.
|
Physician advisory panel concentrates
on the near term coordination of billing, registration, collection
functions. Long-term planning discussions focus on direct contracting,
HMO coordination, product development, etc.
The consultative staff and the MSO
group concentrates on cost efficiencies (related to personnel savings),
billing conversion problems and the incorporation of additional
practices.
|
| Week twelve |
Training begins for staff on the new
computer system. Site visits are made to existing installations.
One additional staff person is recruited
with specific orientation to the computer system under consideration.
Initial efforts in the conversion
process focus on hospital departments. Hopefully, at this stage,
at least one prototype system can be operational, being tested in
tandem with existing systems to assure accuracy and to allow a local
training site to be organized.
|
Physician advisory group continues
deliberation on long term goals.
Progress report is prepared emphasizing
new services (computer) to the medical staff.
Hospital steering committee develops
plan for shift of hospital based physician billing functions to
the MSO.
|
| Week thirteen |
Practice conversions continue. Training continues. |
Critical evaluation stage is approaching.
The physician group should begin to develop (or reflect upon) comparisons
related to "before and after" comparisons of the MSO experience.
Hospital group considers potential
for outside sales and/or additional products and/or expansion to
other components of the medical staff.
|
| Week fourteen |
All practices either operational or
well under way in the conversion process.
Staff planning is focused upon taking
the computer and billing functions to full capacity and in integrating
hospital linkage functions for scheduling, patient reports, etc.
|
Medical group does an initial evaluation.
Pilot phase is closed.
Long-term commitment to the medical
advisory group is reviewed and defined.
|